Retail Marketing Manager

Linde Gas & Equipment Inc.

Retail Marketing Manager

Location: Preference in Danbury, CT, Burr Ridge, IL or Houston, TX but also open to any US-based LG&E office.

Linde Gas & Equipment Inc. is seeking a Retail Marketing Manager to join our team! Report to the Director Product Management & E-Commerce. Seeking dynamic leader that has a passion for sales growth. Responsible for promoting sales growth through retail stores & digital channels. Involved in product campaigns and launches, planning, advertising, pricing, campaigns, promotions, brand management, interacting with branch managers and region management. Requires 5+ years current or recent marketing or brand management experience. Experience with managing retail stores at a regional / national level.

What we offer you!

• Competitive compensation
• Comprehensive benefits plan (medical, dental, vision and more)
• 401(k) retirement savings plan
• Paid time off (vacation, holidays, PTO)
• Employee discount programs
• Career growth opportunities
• Salary Range- $ 122,025 to $ 178,970 (commensurate with industry experience)
  

What you will be doing:

• Collaborate with Product Management and vendors on product placement, new product launches, and Product of the Month promotions to drive branch engagement and ensure success of the programs
• Develop and implement policies and procedures that unify branch POS systems, distribution centers, and the LindeDirect website, with a focus on measuring and growing omnichannel performance.
• Create and roll out a national retail brand to ensure a consistent and high-quality customer experience across all locations.
• Design and implement a comprehensive retail training program to elevate in-store service and product knowledge.
• Establish improved communication processes to keep store personnel informed about training, vendor compliance, product updates, and promotional campaigns.
• Collaborate with the Pricing team to review and optimize retail pricing, ensuring competitiveness and profitability. Develop and implementing marketing strategies to support pricing promotions.
• Manage store locator on LindeDirect and related search engine listings
• Coordinate the transition of new locations that have websites to newly created welcome pages on LindeDirect
• Work with the Regions to set up product displays, optimize product placement, and execute local advertising for new store openings.
• Operate independently in planning and executing initiatives, while also contributing to the strategic direction of the broader marketing team.
• Serve as an expert resource for colleagues, influencing the development of marketing approaches across the organization.
• Proactively identify emerging trends, customer needs, and operational challenges, and translate them into actionable marketing strategies.
• Other duties as assigned

What makes you great:

• Bachelor's degree in business or STEM or 5+ years of relevant experience
• Experience in retail sector, managing and growing sales via leveraging all retail platforms
• Technically proficient with MS Office suite
• Self-sufficient analyzing sales and marketing data using Excel, OBIEE and Tableau
• Lead diverse teams in the development and implementation of new programs on a national scope
• Build personal networks of key stakeholders across regions at all levels of the organization to successfully drive programs to full implementation
• Strong communication and interpersonal skills
• Strong teamwork skills and proven ability to work under tight deadlines
• Travel up to 25%

Why you will enjoy working with us:

Linde is a leading global industrial gases and engineering company with 2024 sales of $33 billion. We live our mission of making our world more productive every day by providing high-quality solutions, technologies and services which are making our customers more successful and helping to sustain, decarbonize and protect our planet.

Linde Gas & Equipment Inc. (LG&E) is part of the largest Welding, Industrial, Medical, and Specialty Gases companies in the U.S. We carry a comprehensive selection of industrial gases, such as oxygen, nitrogen, argon, and carbon dioxide, etc. LG&E has an extensive network of production plants, retail stores, distribution centers, and customer service locations with a focus on making our world more productive every day by providing high-quality solutions, technologies and services which are making our customers more successful by helping to sustain and protect our planet.

For more information about the company, please visit our website.

Don't wait, fill out an application right from your phone today! DRIVE YOUR CAREER FORWARD!

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, protected veteran status, pregnancy, sexual orientation, gender identity or expression, or any other reason prohibited by applicable law.

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