Senior Manager - Divisional Marketing Fluid Conveyance

Are you passionate about working for an industry leader in sustainability? Danfoss provides solutions to our generation's greatest energy challenges. As the world encounters increasing climate change and urbanization, Danfoss is rising to the challenge with expertise and world-leading solutions based on the latest technologies and an Engineering Tomorrow mentality.

Danfoss is seeking a Global Marketing Communications Senior Manager for the Fluid Conveyance Division.

The primary aim of this role is to manage the planning, development and execution of strategic marketing and communications programs around the world to support the efficient and effective achievement of Fluid Conveyance goals. This highly-experienced professional will bring together the different marketing and communications teams around the globe and enable the successful team exxecution of internal and external marketing and communication stragegies that accelerate business growth, increase profitability and meet business objectives.

Responsibilities of this position include, but are not limited to, the following.

Marketing - Drive profitable growth through effective go-to-market strategies, demand generation campaigns and customer experience enhancements.

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  • Ensure a customer-centric marketing culture focused on building internal understanding of customer insights and enhancing customer experience
  • Lead the digital marketing strategy and customer facing user experience-interpreting business needs to generate requirements and collaborate with IT to deliver best-in-class digital experiences for target audiences
  • Lead the development of integrated marketing communications campaigns, promoting awareness and driving demand for products, services, new solutions and programs from Fluid Conveyance across the globe
  • Utilize strong analytical ability to evaluate investments and campaigns; measure and report on performance to maximize return on marketing investment (ROMI)
  • Work collaboratively with BU Product, Sales, and Channel Marketing teams to plan and implement strategies and measure the effectiveness of our investments
  • Enable the team to develop and deliver effective and cohesive sales-support tools to present Fluid Conveyance offerings for key target markets
  • Drive consistency in process and approach for demand generation and its related campaigns
  • Develop compelling messaging to build the effectiveness and impact of campaigns in key markets deployed around the world
  
  
  
  

Communications - Drive the effective development and execution of internal and external communications campaigns to best position the business across the world.

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  • Provide strategic recommendations for the development and implementation of integrated communications plans to meet business objectives
  • Supports executive-level leadership in their communication strategies.
  • Monitor, track and report the public sentiment of our business
  • Proactively identify issues and potential crises. Develop and implement strategies for managing them and counsel business leaders through these situations
  
  
  
  

At Danfoss, we believe that a diverse and inclusive workplace fosters creativity, innovation, and a broader perspective in decision-making. When you consider this job posting, do you feel like your profile is not a perfect match? Numerous studies have found that women and people of color are more likely to apply only when they meet all requirements listed in the job posting. Even if you do not check all the boxes, we encourage you to apply anyway. We are curious to find out how you can bring new insights to the role or to Danfoss as an organization.

The ideal candidate possesses these skills.

Basic Qualifications:

• Bachelor's degree in communications, journalism, marketing or other relevant field is required
• 10 years of progressive experience in communications and/or marketing
• Ability to work in the United States without company sponsorship

Preferred Criteria:

• Master's degree in communications, journalism, marketing or other relevant field is preferred
• Responsibilities in internal and external communications working in a corporation or via a combination of agency and corporate experience
• Professional certifications (i.e. Change Management, Marketing or Communications accreditation, etc.)

We are excited to offer you the following benefits with your employment:

• Bonus system
• Paid vacation
• Flexible working hours
• Possibility to work remotely
• Pension plan
• Personal insurance
• Communication package
• Opportunity to join Employee Resource Groups
• State of the art virtual work environment
• Employee Referral Program

This list does not promise or guarantee any particular benefit or specific action. They may depend on country or contract specifics and are subject to change at any time without prior notice.

At Danfoss, we are engineering solutions that allow the world to use resources in smarter ways - driving the sustainable transformation of tomorrow. No transformation has ever been started without a group of passionate, dedicated and empowered people. We believe that innovation and great results are driven by the right mix of people with diverse backgrounds, personalities, skills, and perspectives, reflecting the world in which we do business. To make sure the mix of people works, we strive to create an inclusive work environment where people of all backgrounds are treated equally, respected, and valued for who they are. It is a strong priority within Danfoss to improve the health, working environment and safety of our employees.

Following our founder's mindset "action speaks louder than words", we set ourselves ambitious targets to protect the environment by embarking on a plan to become CO2 neutral latest by 2030.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or other protected category.