Marketing Specialist

About OUTFRONT

We are one of North America's most innovative media companies. We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers. Our purpose as a company is to help people, places and businesses grow stronger. To do this, we make meaningful connections between brands and people when they are outside of their homes through one of the largest and most diverse sets of out-of-home assets including billboards, transit and mobile displays across the U.S. We connect diverse audiences across over 150 markets and conduct our business considering all our stakeholders, from clients and employees, to the communities where we operate. We are committed to creating a diverse and inclusive work environment that promotes the growth of our people. Come join our industry-leading team!

What We Offer

OUTFRONT offers a comprehensive benefits program including:

• Medical, Dental, Vision (including same and opposite-sex domestic partners)
• HSA and FSA plans, Family Benefits, Pet Benefits
• 401(k) Plan with an Employer Match
• Paid Time Off, Commuter Benefits, Educational Assistance
• Robust Diversity, Equity and Inclusion program including 7 Employee Resource Groups (ERGs)

Your Role

We have an exciting opportunity for a high-energy, analytical and creative Marketing Professional! Will be strategic in the development of superior marketing collateral based upon great research and analysis of how client's objectives can be achieved through OUTFRONT's OOH media solutions. Candidates should possess strong analytical skills, strong communication skills, and have a passion for Marketing and the value it can bring to an organization.

Your Responsibilities

• Incorporate marketing principals to assist local management and sales staff in driving revenue.

• Produce, maintain, and update all local sales materials and presentations that follow corporate standards.

• Work directly with sales to develop client testimonials and case studies.

• Oversee product photo quality for marketing materials and proof-of-performance.

• Generate sales leads through Kantar Reports, Winmo, and other sources.

• Local market expert for OUTFRONT Media's "Mobile Network" product.

• Participate in bi-weekly marketing calls and share local solutions.

• Master digital display capabilities to increase value of units and streamline internal processes for sales team Support social media platforms and notify corporate social strategist of relevant items to post.

• Concept marketing solutions for high profile clients and targeted client categories.

Your Qualifications

• College degree in marketing or related field.

• Minimum of 3-4 years' experience.

• OOH advertising experience is a plus.

• Proficient in Microsoft Excel, Power Point, and working knowledge of Microsoft Office Tools.

• Experience with Adobe InDesign and Adobe Creative Suite.

• An understanding of advertising media impression calculations.

• Knowledge and experience accessing information from multiple research sources. (Kantar, Winmo, etc.)

• Ability to thrive in an environment requiring a high degree of deadline-driven productivity and organization.

• Ability to handle multiple projects and shift priorities in a fast-paced environment.

• Must be a team player as well as a self-starter.